Our Story

Chances 4 All

At Ozby Group, we believe opportunity should be accessible to everyone. Founded with a vision to transform how businesses grow and how individuals access career chances, our work centres on three core capabilities: Commercial & Sales Capability, Commercial Excellence Development, and FMCG Distribution. Podcasting and community impact extend that mission further sharing knowledge and creating opportunity beyond the boardroom. Whether you’re building a high-performing sales team, designing your route to market, or moving products through our distribution network, our mission remains the same: to create chances for all.

Our Values


Integrity

We keep our promises and act with transparency.

Innovation

We embrace new solutions to old challenges.

Growth

We are committed to helping people and businesses flourish.

Inclusivity

We collaborate and create opportunities for all.

What we Offer

Discover how our comprehensive solutions empower your journey.

Commercial & Sales Capability

We coach, train, and design systems that turn sales teams into performance leaders.”

Commercial Excellence Development & Execution

We design, develop and execute sales, commercial & trade strategies that enhance the efficiency and effectiveness of a company’s commercial operations.

FMCG Distribution

We connect trusted brands to consumers through a growing logistics and retail network.

Our Community Support

Podcasting

We amplify knowledge through engaging conversations with business leaders, innovators, and changemakers.

Charity & Community Impact

Through the JAA Educational Fund, we invest in education for underprivileged children in Uganda.

🌍 Charity & Community Impact

At Ozby Group, we believe that true progress is achieved when education becomes accessible to every child, regardless of background. This belief inspired the creation of the Jeremy Andrew Abwangi (JAA) Educational Fund, our flagship social initiative dedicated to transforming lives through education.

JAA Vision
To kick out poverty through education.
We envision communities where every family has at least one educated child a beacon of hope and a driver of sustainable change.



JAA Mission
To ensure at least one bright child per family is in school.
Through the JAA Educational Fund, we provide scholarships, mentorship, and educational support to students from underprivileged backgrounds, helping them unlock their potential and contribute to a better Uganda.

The Ozby Podcast

Discover the Ozby Podcast, where industry experts, sales leaders, and innovators share strategies, stories, and actionable insights that drive business performance. Whether you’re a budding entrepreneur, a sales professional, or just passionate about growth, Ozby Talks equips you with tools to thrive in today’s competitive market.

  • Expert-Led Discussions. Learn directly from top sales and business professionals.
  • Practical Strategies Practical Strategies. Turn ideas into actionable steps for your team or business.
  • Engaging Episodes. Interactive and thought-provoking content you can listen to anywhere.

Meet Our Team

Behind Ozby Group is a team of passionate professionals dedicated to growth and impact.

James Ochen

CEO

James brings over 20 years of commercial leadership across banking, FMCG, and entrepreneurship, including senior roles at DFCU Bank, Uganda Breweries Limited/Diageo PLC, British American Tobacco, and Stanbic Bank Uganda. He founded Ozby Group to bring that cross-industry commercial expertise to businesses across East Africa.

Isaac Holly Ogwal

Fintech, Commercial Sales & SME Development Lead

Isaac Holly Ogwal is an enterprise development and private sector growth executive with over 18 years of international experience strengthening SME competitiveness and access to finance across Africa, the Pacific, and other emerging markets. He has held senior roles with UNCDF, Seven Delta Consulting, MicroSave Consulting, and leading telecoms and FMCG firms.

Judith Ezaru

Route to Market & Distribution Lead

Judith Ezaru is Ozby Group’s Route to Market & Distribution Lead, a senior FMCG commercial executive with 16 years at Uganda Breweries Limited (a Diageo company), where she progressed from Account Manager to Division Sales Manager and National Key Accounts Manager.

Nkoligo Patrick

Digital Transformation & Systems Lead

Nkoligo Patrick is Ozby Group’s Digital Transformation & Systems Lead, bringing over five years’ experience in ERP implementation, ICT infrastructure, and digital marketing across the insurance, renewable energy, and microfinance sectors. He leads Ozby’s website, internal systems, and the CRM/automation capability behind our Sales Force Effectiveness training.

Sam Kisuki

Head of Marketing

Sam is a sales and marketing strategist and trainer with decades of experience building high-performing commercial teams across East Africa. A member of the Chartered Institute of Marketing (MCIM) and Chartered Institute of Public Relations (MCIPR), Sam specialises in turning commercial strategy into everyday team performance.

Tony Ofungi

Sustainability & Eco-Tourism Advisor

He is Chapter Leader for Uganda at Climate Friendly Travel (CFT) and Managing Director of Maleng Travel, a Kampala-based destination management company focused on responsible travel.

Our Professional Network

Beyond our core team, Ozby Group draws on a wider panel of highly regarded commercial professionals across Uganda and the region, who contribute to our training delivery and client engagements and these include Patrick Roger Agaba, Brian Tumwine, Michael Manzi, Ivan Manzi, Robert Akaa, Eliakim Atuhaire, Ronald Rwakigumba, Rita Achen & Sarah Frances Lunkuse.

Let’s Build Something Together

Whether you’re a brand, a student, or a visionary, Ozby Group offers Chances for All to grow, connect, and create impact